Our ministry once hosted a “Battle of the Bands” fundraiser that required a lot of work. Our team had to audition bands, price out food, order speakers and recruit volunteers. We put so much work into this event; however, we forgot one key component: to invite people.
We had sent out an email and made a few flyers; however, that was it. What was the response? Embarrassing. While a few people showed up, they were mostly friends and families of the bands. It was a disaster.
Developing a communication strategy is a must in youth ministry, and while it doesn’t seem like the most attractive responsibility, without it you can’t expect your ministry to grow. Developing a strategy for how you communicate means being intentional about what you say, how you say it and to whom. That means you should do the following: read more